Strawberry Fields
In the highlands of Guji, Ethiopia, smallholder farmers play a vital role in producing exceptional coffee. This coffee comes from the Raro Boda kebele in the Guji zone of Ethiopia, where over 700 smallholder producers cultivate landrace and locally selected varieties on small family plots at 2300 meters.
Once picked, the cherries are delivered to a local washing station where they undergo Natural processing. This method, which involves drying the cherries in the sun, allows the coffee’s rich, fruity flavours to shine. The result is a vibrant cup with notes of red berries, watermelon, and plum, reflecting both the skill of the farmers and the careful processing.
Ethiopia, the birthplace of coffee, is home to regions like Guji, known for their unique flavour profiles and traditional farming techniques. Through partnerships with washing stations these smallholder farmers are able to bring their high-quality coffee to a wider audience while preserving the legacy of Ethiopian coffee.
The Flavours series is where we truly elevate the natural flavours of each coffee. Most of the coffees are single origin, but as the contents of the product change with harvest seasons, occasionally a blend might better suit the flavour profile.
We work with some of the world’s best coffee producers, many of whom are part of our Direct Trade program. The coffee comes from specific, often small, lots, and is always of the highest quality. The series ranges from safe and familiar to more adventurous and bold flavours. Flavours is perfect for those seeking an exceptional cup where the coffee’s unique taste and character truly gets to shine!
We offer four different coffee series, from House where the flavours are more familiar, to Prime which offers the absolute top tier of specialty coffee quality.
The House seriesis the foundation we stand upon, featuring specialty coffees from some of the 15 producers we work with closely, all among the best in the world. Each coffee offers a unique blend and flavour profile, and with such variety in the series, we dare say there’s a taste for (almost) everyone. To follow the harvest seasons, we rotate the origin and recipe throughout the year. This ensures the coffee is always fresh, the flavours consistent, and the cup truly delightful! In this series, you’ll find various espresso and filter coffees, both as whole beans and ground.
The Flavours series is where we truly elevate the natural flavours of each coffee. Most of the coffees are single origin, but as the contents of the product change with harvest seasons, occasionally a blend might better suit the r profile. Flavours is perfect for those seeking an exceptional cup where the coffee’s unique taste and character truly gets to shine!
The Farmers series. is a tribute to the skilled and dedicated producers which we have a close relationship with. For this series, we purchase limited quantities of specific lots that really stand out when we taste them. It could be the variety or a specific part of the farm that truly brings out the best in the coffee. The flavours of these coffees are often sweet and floral, with hints of fruit or berries, broadening the horizons on what coffee can taste like. It is with a lot of pride we highlight our producers and their incredible craftsmanship.
The Prime series is the top tier of specialty coffee. These coffees are of unmatched quality and flavour and drinking them is an experience itself. Sourced only 3-4 times a year, our Prime coffees are extremely limited and highly coveted, with only around 200 bags available of each. These coffees are often of exclusive and rare varieties and produced using modern and innovative methods. For those seeking the ultimate coffee experience, our Prime series is sure to satisfy even the most refined palates.
We specialize in specialty coffee, which means that all the coffee we purchase scores at least 80 points on a 100-point scale – a grading system established by the international coffee organization SCA.
We hold high standards for the producers we work with, both in terms of sustainability and quality. Both aspects demand more and come at a cost, which we gladly pay. The right price is worth every cent!
10 years or more – that's how long we have been working with several of our producers. Simply because they are the best, and we know and trust each other. When we begin new collaborations, which also happens from time to time, we do so with the intention of celebrating 10 years and beyond with them as well. Our close and longstanding relationships are built on a shared philosophy and a desire to improve the conditions for coffee farmers worldwide. Through sustainability and quality!
